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Last Updated: 01/19/2021
What is an interstitial ad? Sortable now supports Google’s new interstitial ad product which provides publishers with a new revenue stream by showing users an ad between some pageviews. It is initiated when a user clicks a relevant link o...
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Last Updated: 01/11/2021
in Onboarding Sortable Select
The typical duration for a Sortable Select Onboarding is 2–4 weeks. This is dependent on the turnaround from your team for Ad Manager Access, approvals, demand partners, and test pages. Week 1: Sortable Team Preparation Once we have ...
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Last Updated: 01/11/2021
in Onboarding Sortable Select
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It’s a brand new year and we can’t wait to tell you what we’ve been up to! Our updates for January include: Web Interstitials available for Sortable Hosted New bidder adapter support Improvements to Managed Refresh Table view ...
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Last Updated: 01/06/2021
This article contains information on how to create display ad units in your AdSense dashboard and how to build a backfill campaign in Sortable's platform. Creating ad units in AdSense To create a display ad unit, follow the instructions in t...
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Last Updated: 12/16/2020
in Onboarding
What to expect during the first few weeks after launching with Sortable.
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Last Updated: 12/09/2020
Many factors need to be considered when deciding where ads should be placed on a page as every website is different, and as such would require different layouts. Our team is continuously strategizing with our publishers to ensure they are getting th...
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Last Updated: 12/09/2020
Lazy loading is one more way for publishers to optimize their websites. Rather than immediately loading all ads on a page when it's opened, a publisher can build triggers into the code that prevent ads from loading until a certain condition is met (for example, when a user scrolls to a specific part of the page).
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Last Updated: 12/04/2020
in Sortable Analytics
Ads.txt is meant to give buyers (DSPs and advertisers) a way to verify that the impression they are buying from an SSP is legitimately on your site, and not a fraudulent actor pretending to be your site. By authorizing a seller in your ads.txt, yo...
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Last Updated: 12/02/2020
in Privacy Regulations & CMPs
In or der to provide details on any personal data we've collected and processed, we need your Sortable advertising ID (the value of the d7s_uid cookie from your browser). An IP address is not enough to uniquely identify an individual. ...